Personal Summer Project - 2023
DESIGN BRIEF:
Design and market a distinctive line of handmade clothing embodying my artistic vision through an original production process.
TOOLS:
Laser cutting, Photoshop, Illustrator, Blender 3D, Procreate
PROJECT SUMMARY:
I created Iron Sky Studios to channel my personal style and individuality through everyday clothing.
As a college freshman, I began by offering direct-to-garment products featuring my digital art. However, I realized the need for a more hands-on, personalized approach to creating garments that held personal significance for me and provided customers with meaningful products.
Earliest designs were printed direct to garment before I began creating them all by myself.
Developing my stencil & bleach process
To create a more profitable and hands on approach to designing apparel, I cut stencils and used objects like chains to bleach over, and then dye with new colors.
This allows me to turn designs with captivating silhouettes into impactful patterns on the shirts and provides a canvas for more color with dyes.
Creating stencils and layouts
I selected navy and lilac cotton to use for this project because of the unique colors they bleach into.
To maximize the bleach effect, I made the stencils as solid shapes with dynamic silhouettes. I explored various ideas and compositions before deciding to make the two shirts foils of each other with the blue representing violence and the lilac shirt representing harmony.
Logo Design
Laser cutting SVG designs in 1/8" clear acrylic to create stencils
Sleeve stencil made from the negative design left over from the cut acrylic
Bleaching tank tops with the urchin design for the summertime
Making shirts in batches to be sold
Final Shirt Designs
-
Enraged Entropy
50% COTTON / 50 % POLYESTER
-Starts navy, bleaches to a light blue silver
-Inspired by violence, steel and urchins
-Represents a bold, cold masculine energy
-Asymmetrical urchin pattern adorned with electrifying lightning bolt veins
-
Rebel Wings - Butterfly
100% COTTON
-Starts lilac and bleaches to a bright pink
-Inspired by harmony
-Represents a more free, creative feminine energy
-Symmetrical butterfly design with ornamental sleeve patterns and a double symmetrical butterfly on the back
-
Rebel Wings - Moth
100% COTTON - (Shown: back)
-Starts black and bleaches to a pale tan
-Variant in black to be redyed in various colors
Product photoshoot image
Digitally sculpted prop
Final composition for promotional images
Poster to engage customers
Tote bag and pants made using the same technique
Pop-up shop at Canal Street Market
Rendering of packaging
Final logo render for poly-mailers
Dyed tank and shirts
Digital scene with my shirt model made with UV mapping.